PlayStation Plusis growing faster than ever before, a senior Sony official said in a rare update. The service’s profitability is also looking plenty strong, especially with mostPS Plususers preferring its higher tiers.

June 29 will mark the15th anniversary of Sony launching PS Plus. The original service cost $50 per year and included free monthly games for the PS3 and PSP, automatic PS3 updates—a feature later consoles did not lock behind a subscription—exclusive discounts, beta access, and cloud saves, among other perks. Notably, PlayStation Plus was not required for online multiplayer on the PS3, a policy that changed with subsequent consoles.

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PlayStation Plus Three-Way Tier Split Surpassed Sony’s Expectations

The move tosplit PS Plus into three tiers—originally implemented in 2022—surpassed Sony’s expectations, Maguire said. Elaborating on this point, the industry veteran explained that introducing multiple tiers of the service allowed the company to fine-tune its subscription offerings, consequently reaching new audiences. At the time, the tiers were priced at $60 (Essential), $100 (Extra), and $120 (Premium) per year. A year later, Sony raised the U.S. prices to $80, $135, and $160, respectively.

Sony Wants To Keep Investing in PS Plus

Nearly 40% of PS Plus Users Are on Extra or Premium Tiers