More information is starting to be revealed aboutCall of Duty: Black Ops 7, with the upcoming game marking the second consecutive release for Treyarch’s sub-franchise. From the game’s reveal, it was confirmed that the title will be a direct sequel to 2012’sBlack Ops 2, adopting a semi-futuristic setting around the 2030s and featuring David Mason in its protagonist role.
Some concerns have already been raised overCall of Duty: Black Ops 7, with the consecutive releases of theModern Warfarefranchise in 2022 and 2023 being quite divisive. WhileBO7does run the risk of over-saturatingBlack Ops' presence in the series, it is still likely that the project will pull the consistent playership numbers ofCoD’s annual releases. Pre-order bonuses are as important forCall of Dutyas ever, especially with fears ofBO7being anotherMW3situation, though the series' history with pre-orders makesBlack Ops 7’s pre-order benefits quite obvious.
Some Call of Duty: Black Ops 7 Pre-Order Bonuses Seem Like a Sure Thing
Pre-order bonuses have typified the early hype around annualCall of Dutyreleases for quite some time now. The modern state of the franchise has only furthered this, withCoD’s live-service naturegiving way to a greater range of multiplayer content that can be tied to in-game bonuses for eager players. First and foremost, it seems obvious that pre-orders forCall of Duty: Black Ops 7will give players access to the game’s multiplayer betas.
Multiplayer beta access via pre-orders has become a mainstay element of modernCall of Duty, andBlack Ops 7might even extend this to early access for the game’s campaign. Single-player early access was a key part of pre-orders for the likes of the more recentMW2andMW3, and a lot of attention is already being placed onBlack Ops 7’s single-player offerings. With players having waited for a narrative sequeltoBO2for well over a decade, early campaign access might be a key element of Treyarch enticing players to pre-orderBO7.
Pre-orders are likely to be more of an issue for Activision in the modern landscape ofCoD, with the franchise’s annual releases now all seemingly coming to theXbox Game Passservice. This day-one access to newCoDs makes pre-orders much less enticing for a large portion of the series' player base, soBlack Ops 7might have to really pick up the slack in terms of what bonuses pre-ordering can offer to players.
Call of Duty Pre-Orders Need to Offer More Across the Board in the Xbox Game Pass Era
It is expected forBlack Ops 7to offer things like weapon blueprints as part of pre-orders, while potentially including things like free access to certain premium battle passes. While things likeBlackCellaccess are usually reserved for more expensive editions ofCoDtitles,Black Ops 7may increase its pre-orders by offering this kind of benefit across all editions of the upcoming game. Of course, this can also extend to unique operator skins, withBO7likely to lean heavily into multiplayer customization bonuses to attract fans to pre-order.
With aZombies mode also being confirmed forCall of Duty: Black Ops 7, pre-order bonuses could easily extend to things like GobbleGum packs or blueprints that are based on the survival mode. It is true thatCall of Dutypre-order bonuses have become quite predictable in recent years, yet the availability of modernCoDgames via Game Pass might make Treyarch offer a wider range of traditional bonuses across even the most basic pre-ordered edition ofBlack Ops 7.
Black Ops 7’s Zombies mode will follow the same round-based approach asBlack Ops 6, while also following the Dark Aether storyline.
WHERE TO PLAY
In Call of Duty: Black Ops 7, Treyarch and Raven Software are bringing players the most mind-bending Black Ops ever. The year is 2035 and the world is on the brink of chaos, ravaged by violent conflict and psychological warfare following the events of the fan-favorite titles Black Ops 2 and Black Ops 6. Wielding cutting-edge technology, the Black Ops team led by David Mason must fight back against a manipulative enemy who weaponizes fear above all else.
Squad up with friends or play solo in a thrilling and innovative Co-op Campaign, harness near-future weaponry in a signature Multiplayer experience packed with brand-new maps, and descend into the next twisted chapter of Round-Based Zombies in the heart of the Dark Aether.